Ayia Thekla is a newly developed area on the western edge of Ayia Napa. Building here began in the late 1990's and today it is a modern collection of villa estates strung along the coast for several miles. Just east of the beach is Ayia Thekla church and a collection of ancient tombs in the rocks. Just west of the beach is a beach bar where the weekly market is held year round every Wednesday.
The main beach is a small horseshoe of soft sand with several rocky islands just a short way out. For several miles west towards Potamos Liopetriou the rocky shore line is interspersed with small private patches of golden sand, ideal for those looking for a quiet sunbathing spot.